Which type of provider?
- Lead generation agency vs general marketing agency vs freelancer
- In-house media buyer vs done-for-you lead generation agency
Compare
Compare Your Lead Generation Options
Fair comparisons that say when the other option wins, so you can decide with numbers.
The short answer
These comparisons cover the decisions established service businesses actually face when they want more customers from paid ads. AI Video Systems wrote them, so each one names the situations where the alternative is the better choice, and uses published sources for outside prices.
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Questions
Frequently asked questions
Are these comparisons neutral?
They are written by AI Video Systems, so we say so. Each one states when the alternative is the better choice and uses published sources for outside prices.
How should I compare providers?
Compare on cost per customer, not cost per lead, and on what is in the written scope, who owns the assets and how results are reported. See our seven-criteria guide.